Emperador Aims to Dominate Global Brandy Market
Quezon City—(PHStocks)—Emperador Distillers Inc., a wholly-owned subsidiary of Alliance Global Group Inc. (PSE: AGI), expects its sales volume to double in five years. Emperador is currently the world’s largest-selling brandy brand in the world with a sales volume of 31 million cases in 2012.
“We hope to have 33% of the world’s brandy market within five years. In that time, out of three bottles of brandy sold on this planet, one bottle will be Emperador. We are rapidly pursuing our international expansion and we expect to sell Emperador to more countries,” says Jorge Domecq, Managing Director of Emperador International Ltd. “We also expect Emperador to be bottled in different parts of the world. Spain will eventually account for 25% of our Emperador production. We will continue to build Emperador as a strong global brand.”