SM Prime Expands Luxury Mountain Living with Provence at Tagaytay Midlands
SM Prime Holdings, Inc., through its leisure residential arm The Highlands Prime, Inc. (Highlands Prime), has broadened its premium residential offerings with the completion of Provence, an upscale residential enclave located within Tagaytay Midlands along Lakeside Fairways Drive in Talisay, Batangas.
Drawing inspiration from the timeless architecture and relaxed elegance of Southern France, Provence is a low-density, master-planned community set on an elevated 8.3-hectare site overlooking Taal Lake and Taal Volcano. The development comprises 119 residential lots, averaging only 14 lots per hectare, reinforcing a sense of openness and exclusivity. Lot sizes range from 240 to 451 square meters, catering to homeowners seeking generous outdoor space within a tranquil mountain setting.
According to Mary Eleanor Mendoza, Senior Vice President of Highlands Prime, the project’s design emphasizes open spaces and lush landscaping to evoke the calm and charm of the French countryside. This approach has resonated strongly with the market, as reflected in the robust sales performance recorded even prior to full completion.
Provence is equipped with infrastructure designed to support year-round residential living, including an independent water supply system and full backup emergency power. Complementing these essentials is a carefully curated set of amenities aimed at nurturing community interaction and leisure. These include a central promenade, an infinity pool, a multipurpose pavilion, and tree-lined roads that enhance walkability and the overall residential experience.
The enclave forms part of the larger Tagaytay Highlands estate, renowned for its signature blend of luxury, nature, and leisure. Residents benefit from the estate’s cool climate, expansive open spaces, and panoramic mountain and lake views, as well as access to world-class amenities within the 1,300-hectare development.
Conveniently accessible from Metro Manila via SLEX, CALAX, and CAVITEX, Provence presents an attractive alternative to dense urban living. Positioned as a premium, lot-only residential community, the project is ideal as a primary home, retirement residence, or long-term investment, reinforcing SM Prime’s commitment to delivering thoughtfully planned lifestyle developments in key growth destinations.
